Thứ Tư, 15 tháng 5, 2013

Japanese cuisine attracts foodies

Scrumptious delicacies from Japan seem to be picking up a fan following in the capital and elsewhere with people getting more inventive and health conscious apart from availability of greater options of meals at budget prices, say food experts.


“Japanese cuisine has become popular option nowadays as people are becoming more inventive. They keep on looking for new and more healthy options in food. People normally like Japanese food very much as it is very light fresh and flavorful”, says Rajesh Khanna, Food and Beverage Head at the Metropolitan Hotel, which claims to run one of the oldest Japanese food chain ‘Sakura’ in the country.


“Japanese dishes are mainly cooked by steaming, grilling and frying and the food is generally flavoured with soy sauce or miso paste. Kaizen Okonomiyaki, Ginmutsu Saikyoyaki, Miso Chashumen, Sashimi Moriawase are some of the general dishes that are readily available but extremely popular, says Khanna.


The dishes Sakura offers are rich in variety with special dishes including ‘Sushi’, ‘Sashimi’, ‘Tempura’, different kind of donburies and different kind of ‘Bentou’ which says Khanna is “equally popular among our customers”.


A number of second-rung restaurants are also offering quality Japanese food at budget prices.


Very recently, a famous Singapore-based Japanese food chain ‘Sakae Sushi’ which runs around 200 restaurants worldwide made its foray into the country in collaboration with the logistics major TCI group.


“Japanese cuisines were a food meant for the wealthy here because only a very few Japanese food restaurants were operating from five star hotels like ITC Maurya, Oberai, Taj etc where typically a dish would start at Rs 4000 to Rs 5000 and go upwards,” says Chandrima Aggarwal, CEO, TCI Apex Pal Hospitability.


“There are many independent restaurants but they fail to keep the quality intact. We are aiming to provide the same quality as that of those five star restaurants but at a much lower cost. Our fare start with around 1500-1800 per dish,” says Aggarwal.


Aggarwal says the company plans to reach out to the mass market i.E. The middle class by providing highly economical world class Japanese and Pan-Asian cuisines.


The first restaurant under the chain has recently opened as a pilot project in a mall in South Delhi and the chain plans to open more outlets as per demand, says Aggarwal.



Japanese cuisine attracts foodies

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