The power of DSF sale are felt not only by the retailers, but also the credit card brands, such as Visa, which remained a loyal partner of the DSF for a long time. International visitors to the UAE have spent over $153 million on their Visa cards in the first week of Dubai Shopping Festival 2013, registering a massive 34 per cent year-on-year growth over the first week of DSF 2012, according to statistics issued today by Visa. Karim Beg, Visa’s Head of Regional Marketing for MENA, said, “Visa achieved a 22 per cent year on year growth during DSF 2012, with inbound card spend totalling more than $497 million (Dh1.82 billion) compared to $406 million during DSF 2011.”
DSF adds Dh117b in 17 years
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