Apr 20 2014
Enables UAE-based Manchester United fans to consolidate relationship with their favourite football team
Offers customers various opportunities for exclusive benefits and unique experiences
Dubai, April 20, 2014: Emirates NBD, a leading bank in the region, further strengthened its on-going partnership with Manchester United Football Club with the launch of ‘Emirates NBD Manchester United’ savings account and debit cards. The launch enables nearly one million UAE-based Manchester United fans to consolidate their relationship with their favourite football club through availing opportunities for exclusive benefits and unique experiences.
The move also leverages Emirates NBD’s position as the exclusive financial partner for Manchester United Football Club in the UAE, and builds on the successful launch of Emirates NBD’s Manchester United credit cards in September last year. The bank’s partnership with Manchester United Football Club has been widely seen as one of the most successful sports affinity partnerships that the football club has signed across the world, with fans being offered substantial benefits when they apply for the branded cards.
“As Manchester United’s official financial partner in the UAE, and as part of a family of prestigious sponsors of the club, Emirates NBD is delighted to announce this offering for the club fans here in the UAE,” said Suvo Sarkar, General Manager, Retail Banking Wealth Management, Emirates NBD. “The launch of the co-branded savings account and debit cards is a huge step in cementing our partnership with one of the leading football clubs in the world, and enables us to offer our customers, and UAE-based Manchester United fans, further chances of engaging with their favourite team, with once in a lifetime opportunities up for grabs.”
Richard Arnold, Manchester United’s Group Managing Director, added: “With nearly 1 million followers in the UAE, this is another wonderful way for our fans to engage with the Club. Our partnership with Emirates NBD has already proved a successful one, and I am delighted that we are able to extend our relationship even further.”
Targeting Priority and Personal Banking customers, the Emirates NBD Manchester United savings account will initially pay an interest rate of 0.25% to 0.50% that will be based on the number of goals scored by the Manchester United team, so the better the club performs the higher the earnings for customers.
In addition, every AED 25,000 maintained in the Manchester United savings account will enable customers to enter quarterly draws to win tickets and travel packages for two, to see their team play at Old Trafford, autographed jerseys, pennants and other memorabilia.
The co-branded debit cards linked to the savings accounts are available under two variants, Visa Platinum and Visa Signature, which allow customers to win themed prizes and experiences based on the monthly card spend.
Existing Emirates NBD customers also have the opportunity sign up for the Manchester United banking packages, and participate in the program.
Priority Banking customers signing up for the Manchester United programme will have a dedicated relationship manager, and will be eligible for preferential rates and fees, access to priority centres, and avail various lifestyle benefits.
-Ends-
About Emirates NBD:
Emirates NBD is a leading banking Group in the region. As at 30th September 2013, total assets were AED 332.3 billion. The Group has a leading retail banking franchise in the UAE, with 210 branches and over 921 ATMs and CDMs in the UAE and overseas. It is a major player in the UAE corporate and retail banking arena and has strong Islamic Banking, Global Markets Treasury, Investment Banking, Private Banking, Asset Management and Brokerage operations.
The Group has operations in the UAE, Egypt, the Kingdom of Saudi Arabia, Qatar, Singapore, the United Kingdom and Jersey (Channel Islands), and representative offices in India, China and Indonesia.
The Group is an active participant and supporter of the UAE’s main development initiatives and of the various educational, environmental, cultural, charity and community welfare establishments.
For more information, please visit: www.emiratesnbd.com
For further information, please contact:
Hala Zamani
Communications
Group Marketing, Emirates NBD
Tel: 971 4 6093458
Mob: 971 50 8595599
Email: halaZ@emiratesnbd.com
Sudha Chandran | Hiba Moussa
ASDA’A Burson-Marsteller
Dubai, UAE
Tel: 971 4 4507600
Fax: 971 4 4358040
Email: sudha.chandran@bm.com | hiba.moussa@bm.com
© Press Release 2014
© Copyright Zawya. All Rights Reserved.
Emirates NBD extends Manchester United partnership with launch of branded ...
Không có nhận xét nào:
Đăng nhận xét